DailyCandy Stylish Alerts Android app is "First-of-Its-Kind Geo-Location Content Delivery Alert System"

DailyCandy, the popular women's lifestyle brand, has announced the introduction of the industry's first location-triggered content delivery system, DailyCandy Stylish Alerts, available on Android phones in New York City in partnership with Xtify, a geo-notification provider. The Android app delivers the company's signature fashion, food, and fun content to users in proximity of current local happenings like designer sales, spa deals, and underground concerts. The DailyCandy Stylish Alerts application is the first to deliver location-specific editorial push notifications using the location-power of the smartphone, even when the app is closed.

DailyCandy's location-triggered content delivery system is powered by Xtify, a provider of geo-notification technology to mobile application publishers. Xtify helps DailyCandy create a consumer-friendly mobile experience that delivers the most relevant content to DailyCandy customers when and where that information is most useful and actionable.

To access, New Yorkers simply download the DailyCandy application directly from the Android Market to their Android-powered phones to begin receiving mobile alerts featuring content from DailyCandy's New York edition, including Thursday's popular Weekend Guide.

In addition to New York City; other DailyCandy cities will receive the alert system in the near future.